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Two competing arrows

FROM INVISIBLE TO IRRESISTIBLE!

Let's make your brand famous

certificate

16+ years

experience in online marketing and theater

certificate

Worked for, among others:

VU Amsterdam, NL film, Ballorig, Hogeschool Inholland

certificate

15+ entrepreneurs

Helped achieve online success

Hi Entrepreneur! Does this sound familiar to you:

“You must post as if you don’t have a business, and you must work as if you don’t have social media.”

Being visible. And running a business. It’s the brainteaser of the century.

Most entrepreneurs attribute their lack of visibility to:

  • No time
  • No streamlined process
  • No good photos
  • No content in the brand style
  • No copywriter/designer
  • No clarity about the branding

In short, the plan is nice but ends up at the bottom of the priority list due to all those bumps and obstacles.

I already understand you, I want to help you!

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Questions

The real reason why you're not visible yet (and what you can do about it)

I could tick all these boxes myself. I did, I did, I did them all.

But do you know what the real reason was that kept me from being visible online?

Fear of failure, including:

  • Fear of rejection
  • Fear of judgment
  • Fear of the comments
  • Fear of reputational damage
  • Fear of being 'exposed'

Really, the risk of failure was too great for me to even try it!

By the way, it's not just drama to be afraid of putting yourself and your message in the spotlight:

Podia, Podcast studios, Social Media: they are all arenas for the gladiators. 'Morti salutem' 'Those who die, greet you'

Public speaking is one of the greatest fears for 40 - 60% of people worldwide. It ranks alongside fear of death and a terrorist attack.

Visibility is not a luxury, but a gamechanger for your business

Now that you know this, it's completely understandable that you find yourself somewhere on the spectrum from terrifying to uncomfortable.

And you downright think it's a nightmare: being visible

But you also know

What opportunities and possibilities it brings you when you do it! With your head in the spotlight.

And what you miss out on when you do nothing and stay safely in your comfort zone.

  • Entrepreneurs who are visible:
  • have a marketing system that does the heavy lifting for them
  • have a likability factor over their competitors
  • have already gained the customer's trust
  • have secured 90% of the sale even before the customer enters the funnel

have a timeless, continuously generated flow and expansion of attention

Investing in good (online) visibility should be a no-brainer. Because:

Attention is the next biggest currency, and if you're not capitalizing on it, are you even an entrepreneur?

And no, you don't need automated funnels, fancy personas, or a slick PR team.

Person holding a phone

Why is your story so important?

Your story is important because it forms the bridge between you and your audience. People don’t buy products or services: they buy trust, emotion, and connection.

  • People remember stories, not facts. A strong story makes your message unforgettable.
  • Your story makes you unique. In a sea of competition, it is your personal story that sets you apart.
  • Stories build trust. Customers want to see themselves in your journey, values, and mission before they engage with you.
  • A good story attracts the right people. Whether they are customers, investors, or partners: your story determines who feels drawn to you.

In short: your story isn’t just an extra – it’s the core of your visibility, impact, and success. 🚀

Woman in red dress

A new playing field full of opportunities to reach customers and grow your business.

outbound

  • podcast interviews
  • An informative webinar
  • Social media content
  • Guest appearances at companies or universities
  • talks or mini workshops
  • Pitch ready at networking events

inbound

  • online video material such as a course or information
  • enhancement on your website with a personal touch
  • part of an SEO strategy
  • deepening and broadening your customer relationships
  • touchpoint in your customer journey

My Offerings

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Online Strategy Consult (Framework & Plan)

A session in which you create a clear framework together. In this, you determine:

  • What you want to achieve with your visibility
  • How you strategically use your story
  • Which channels and formats suit you best
More info
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Discovery Call

A discovery call to assess your needs and goals, ensuring you receive the right solutions tailored to your business challenges.

More info
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White label done-for-you Templates

Templates & Content Frameworks: Ready-to-use documents for storytelling, content planning, and social media. This saves time and makes being visible easier.

More info
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Inhouse Training

For teams and companies that want to implement visibility and storytelling in their marketing and communication. This can be an interactive session in which you practically apply storytelling and content creation.

More info
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Coach Sessies

Personal coaching to help with creating content, presenting, or public speaking. This helps with: Overcoming fear of failure, presenting authentically and powerfully, recording content in a natural way

More info
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De Roast Review

Personal feedback on your video. Send in your presentation, pitch, or social media post, and receive targeted feedback. This helps entrepreneurs immediately improve their visibility without a large investment.

More info

Who is this offering ideal for?

  • circled checkmark icon Entrepreneurs and self-employed individuals who know they need to be visible, but face mental blocks or practical obstacles
  • circled checkmark icon Experts, coaches, and trainers who want to strengthen their story for greater impact
  • circled checkmark icon Starting entrepreneurs who want to build a solid visibility system
  • circled checkmark icon Introverted entrepreneurs who are looking for a natural way to make themselves visible without feeling forced
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Don't just take my word for it

“Thanks Janneke for your workshop and the support you gave in crafting our stories. You made the process much simpler, what was such a change for me was understanding the reasons why people are on social media and crafting the content based on that. I kind of knew but when you said it in such a clear way, it clicked, so thank you so much!”

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“Janneke has given me excellent practical insights to increase the impact of my online workshop significantly.”

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Do you want to embrace your visibility without feeling overwhelmed?

FREE download [VIDEO]: 3 BIGGEST Mistakes That Keep Entrepreneurs invisible (And how to fix them)

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In this video you will get

  • ✅ The 3 biggest mistakes keeping you invisible online.
  • ✅ How to spot what’s holding you back (and fix it fast).
  • ✅ A simple strategy to show up with confidence & impact.
  • ✅ Time-saving tips to stay consistent without stress.
  • ✅ Why a clear message is your secret weapon for visibility.

Contact

I work from sunny Portugal,
remotely, digitally, but I am also happy to come
to you!
janneke@businessstorycoach.com

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